How motorcycle crashes led to new signs at Grand Rapids intersection
News from The Grand Rapids Press –

One of four new signs installed near the intersection of Fulton Street and Deloney Avenue SW warning motorists to be on the lookout for motorcyclists.

GRAND RAPIDS, MI — A few quick whirs of a drill, and one of Grand Rapids’ most dangerous intersections for motorcycle crashes was decked out with new signage: WATCH FOR MOTORCYCLES.

And, a short time later as a two-man crew installed identical signs leading up to Fulton Street and Deloney Avenue SW, local Allstate Insurance Agent Mark Noffsinger made the rounds with a smattering of local media to spread a message of increased awareness of West Michigan motorcyclists.

“More and more people are riding motorcycles each and every day,” said Noffsinger, tasked with being the local face for Allstate’s “Once Is Never Enough” motorcycle safety campaign.

“We forget about it because they only come around, at least in Michigan, for three or four months,” he continued. “It’s kind of like snow in the winter time, you know, those first couple weeks, everybody’s learning how to drive again.”

Grand Rapids is one of 30 cities across the country, and so far the only one in Michigan, where Allstate is installing the new signs.

Tuesday’s installa…………… continues on The Grand Rapids Press –

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